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Media Center

See what the world’s media are saying about the power of FitnessGenes’ personalized, precision approach to diet and exercise.

BT.com-Fitness trends 2018

"Unfairly, your genetic makeup might be hindering you from torching the same amount of calories in a gruelling HIIT class as your neighbour...Through DNA testing, fitness fans can get a detailed breakdown of their macro and micronutrient needs, as well as handy hints for tailoring your approach to exercise so that you’re working out in a way that best suits your body. These types of programmes used to be the reserve of top athletes, but now at-home kits like FitnessGenes are bringing the method to the masses"

Wednesday, December 20, 2017

BT.com-Fitness trends 2018
Train for Her-Can Analyzing Genes Improve Your Fitness

Latest

Train for Her-Can Analyzing Genes Improve Your Fitness

Have you ever wished that instead of following a generic training plan you could have one completely and utterly tailored to you? TRAIN for HER spoke to Dr Dan Reardon to find out more about their pioneering scientific approach to optimal fitness which uses a combination of DNA and relevant lifestyle data to provide you with evidence-based and actionable recommendations on diet and exercise strategies. This means you can personalize training plans so you can reach your goals easier and faster.

Sunday, December 17, 2017

Luxury Magazine Winter 2017

Latest

Luxury Magazine-Winter 2017-pp. 215-217

Body Language: Cutting edge tech is making the prospect of a perfect body just a lab test away. The game plan for getting your ultimate body is all there, waiting for you to decode it. Read about FitnessGenes on pp 215-217

Thursday, December 14, 2017

Genetics explain why your friend lost weight and you didn't

Latest

Newsweek.com

Genetics may explain why your friend lost weight and you didn't. This is just the latest in a growing body of research showing how our genes might determine whether we’re slim or constantly struggling to maintain our dress size.

Tuesday, December 12, 2017

FitnessGenes

Latest

WhatProtein: 8 best new health products that dominated 2017

Getting to know your body is a crucial part of knowing how to work out and eat sensibly and safely. So it’s great news that it’s now possible to check your genes to get what might be the best understanding of your own body you’ve ever had! Really cool stuff.

Wednesday, November 29, 2017

British GQ:  7 best new grooming products in the world

Latest

British GQ: 7 best new grooming products in the world

Find yourself a personalised package from Fitness Genes, the first to utilise your DNA to tailor a regime to you. Simply send in a DNA swab and get a personalised meal and fitness plan to best achieve your goals

Tuesday, November 14, 2017

JWT Intelligence Report determines Dr. Dan Reardon is Super Human!

Latest

JWT Intelligence Report determines Dr. Dan Reardon is Super Human!

Fitness is one of those things where if you commit, you’ll get the outcome. And that’s why fitness is so different to everything else. With other things, you can commit every ounce of energy you have and you still might get nowhere, but fitness brings a sense of accomplishment.

Tuesday, November 14, 2017

Inc.com-Struggling to Lose Weight? Science Proves This Common Marketing Strategy Is a Prime Culprit

Latest

Inc.com-Struggling to Lose Weight? Science Proves This Common Marketing Strategy Is a Prime Culprit

The average person consumes over 17,000 extra calories per year, equating to a weight gain of about 5 pounds (2.2kg) per year due to restaurant upselling tactics. It's no wonder the western world is getting fatter by the day.

Thursday, October 12, 2017

Livestrong-How Your DNA Can Influence Your Coffee Habit

Latest

Livestrong-How Your DNA Can Influence Your Coffee Habit

Americans drink more than 400 million cups of coffee a day and spend $30 billion a year in the process. Caffeine (found in coffee) is the most commonly used drug on the planet, especially among athletes using it to boost their performance. But how much coffee is too much? What’s the best time to consume caffeine? The answer may be in your genes.

Thursday, October 12, 2017

Luxury Magazine Fall 2017 pp. 216-217

Latest

Luxury Magazine Fall 2017 pp. 216-217

Suffering from dry hair, brittle nails, or sagging wrinkled skin? Not only your age but your diet may be to blame. New research reveals why indulging in a little more fat may be the secret to slower aging and better looks....as long as it is the right type of fat for your genotype.

Thursday, October 05, 2017

Sheerluxe

Latest

Sheerluxe: This is expert knowledge at its best

When it comes to diet and exercise, there isn’t a one-sized-fits-all approach – and it’s all down to our DNA. Whether you’re looking to lose weight, find out how best to fuel your body or make the most of your workouts, this is expert knowledge at its best.

Friday, September 15, 2017

Men's Fitness August 10 2017

Latest

Men's Fitness August 10 2017

Technology: 7 cutting-edge health and fitness gadgets to demolish your goals in 2017. These smart pieces of tech will prime your bedroom, office, and everyday life for healthy living. FitnessGenes is number 6

Thursday, August 10, 2017

Meg Biram Blog Image

Latest

What I Learned About My Body from Fitness-Based Genetic Testing

I think if weight or health issues are something you’ve always struggled with, getting genetically tested could be very interesting for you, and also make you feel better about yourself

Wednesday, July 26, 2017

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